Side by side.

Last Saturday, on the 11th of March, our community gathered at our warm home in Amsterdam to celebrate women together with New Balance. A precious day of making new connections while picking flowers from a beautiful installation by Rae Blooms, enjoying delicious mochi donuts by Nobu Amsterdam, freshening up with a kefir drink by Monika Blažević, and dancing to some groovy tunes by our own DJs, Elisé and ESSI.

A day that marked the release of the New Balance 990V6. A timeless pair that lets us take a moment to appreciate the hard work and devotion our community puts into our collective goals every day. Thank you all for showing up, saying hi, and enjoying this beautiful day together.

Scroll along to catch some highlights of our Women's History Month Celebration with New Balance. A celebration of our beautiful community that warms up our store every time they visit.